RESPONSIBLE ENTERPRISES AGAINST CONSUMER HARASSMENT
FCC Comment Deadlines
REACH Standards V. 3.0
On July 2, 2025 the board of Responsible Enterprises Against Consumer Harassment (R.E.A.C.H.) officially adopted R.E.A.C.H. Standards V. 3.0–a set of standards designed to assure lead generators respect consumer privacy to an extent greater than mandated by law.
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R.E.A.C.H. is the dawn of a new—but sustainable and healthy—lead generation and direct-to-consumer marketing world. A bridge between industry and consumers, industry and regulators, industry and the media, and industry and the carriers.
R.E.A.C.H.
R.E.A.C.H. gives everyone a ray of hope. And more–a promise of a brighter future. R.E.A.C.H. will have a seat at every table as a DESIRED partner of regulators and telco carriers that provide a VALUABLE service to consumers and businesses alike.
What our Members Say
Steve Kaplan, Chief Legal, Compliance, Privacy at Health Plan One
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The digital marketing world is rapidly evolving, find up-to-date information in our Library under the "Resources" tab to stay informed!
